Struggling to define your niche or stand out from the hordes of others who also call themselves coaches, yoga teachers, photographers and the like? Ophi talks to Aries business coach David Vox about his Soft Sell Formula methodology. It's the opposite of hard selling—and it's a system we've used successfully ourselves. Learn how to answer "So, what do you do?" in a way that makes people say, "Tell me more!"

Download David's free Soft Sell Title PDF and join the waitlist for his upcoming training program here. 

So much becomes possible for your life—and your business—when you bring your truest essence to the game. In this episode, Tali talks to transformational coach Lois Barth (www.loisbarth.com) and author of The Courage To Sparkle who says, “We are gems that just need to be polished so we can reflect the light of who we already are.” Lois guides us through a process for reconnecting to that light, so we can be free to share our gifts in the world. Email her for the accompanying worksheet at lois@loisbarth.com.